The top loyalty schemes in the UK have been unveiled, with Tesco Clubcard emerging as the favorite among consumers.

A survey of 2,200 individuals was conducted for the Retail Loyalty Index, which assessed loyalty programs at 51 prominent UK retailers.

Participants were questioned about their satisfaction with the loyalty scheme, likelihood of recommending it, level of personalization in the rewards, and the security of their personal information handled by the retailer.

Each retailer received a score out of ten based on these factors to determine their ranking.

Tesco Clubcard secured the top position with an impressive overall score of 8.38. Shoppers praised it as a “very generous program with abundant redemption options,” making shopping “more affordable and convenient.”

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Tesco received the highest “continue to shop” rating (9.16), as customers integrate Clubcard into their regular shopping habits.

Members of Clubcard earn one point for every £1 spent both in-store and online. Upon accumulating 100 points, customers can redeem £1 for in-store purchases or £2 with partner establishments, such as Disney+, restaurants, leisure activities, and travel.

Claiming the second spot is Leon Club with an overall score of 8.20, excelling in satisfaction (8.05) and recommendation (8.28).

Members of the Leon Club app accumulate 100 points for every £1 spent, earning a complimentary menu item upon reaching 3,000 points.

Users find the program “user-friendly” with “attractive benefits.” One user highlighted that it is “faster and more cost-effective to accumulate rewards compared to other schemes.” Despite store reorganization post-administration, Leon’s loyalty initiative continues to thrive.

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