Holly Willoughby, a former prominent figure in daytime television, is set to make a comeback with a new lifestyle program on YouTube named Holly Willoughby Together. This marks her return to hosting after leaving This Morning in 2023 in the wake of the Schofield Scandal. The show is sponsored by Voy, a company specializing in weight-loss products.
In an unexpected move, Holly, known for her avoidance of weight loss and diet discussions over her two-decade career, shared details about her new project at its launch event in London. She described the show, including a segment called Cook Together, as focusing on cooking, sharing laughs, and real-life stories, emphasizing the importance of laughter.
George Pallis, the Founder and CEO of Voy, expressed confidence in the alignment between Holly’s show and the company’s beliefs. Despite Holly’s previous reluctance to endorse weight loss or diets, the partnership with Voy has raised eyebrows given her stance on the topic.
Holly has consistently steered clear of discussing weight-related matters, advocating for health and happiness instead. She emphasized that one’s well-being is paramount, not the specifics of one’s diet or weight. The new show, with two episodes weekly, will feature Holly’s interests in healthy living, fashion, beauty, and real-life experiences, and will welcome celebrity guests like Stanley Tucci, Katherine Ryan, and Emma Bunton.
Voy, in a press release, positions itself as a brand offering comprehensive weight loss solutions. Their product, Wegovy, a prescription medication, aids weight loss by suppressing appetite and slowing digestion through mimicking the gut hormone GLP-1. The pill form of Wegovy, recently approved in the UK but not yet available on the NHS, has sparked concerns from BEAT, a UK Eating Disorder Charity, about potential harm and responsible marketing practices.
Holly’s new show embodies her passions and interests, focusing on positive living and genuine experiences. The Mirror sought comments from representatives of Holly Willoughby, Voy, and the show’s producers, Multitude Media, for further insights into this collaboration.