With only 60 days left until Albertans cast their votes on 10 pivotal questions, the focus is intensifying on the issue of whether the province should remain part of Canada or pursue a second referendum on separation. While nine questions revolve around immigration and constitutional reform, the 10th question has sparked significant interest and discussions.

As the countdown continues, both sides are strategizing to sway public opinion. Polling data analyzed by veteran pollster Janet Brown suggests that support for staying in Canada outweighs separatist sentiments. The challenge now lies in mobilizing voters rather than persuading them, as the majority seem to have already made up their minds.

Various groups are actively engaging in the referendum campaign, each with its unique approach and priorities. Let’s take a closer look at the strategies of four key players in the upcoming phase of the campaign:

**Let Alberta Decide:**
Leading the pro-independence movement, Let Alberta Decide acknowledges the uphill battle they face despite strong support in rural areas. The group plans to organize a major rally at the Alberta Legislature and focus on targeted messaging to different demographics to bolster their campaign efforts.

**Forever Canadian:**
The Forever Canadian campaign, emphasizing unity and Canadian pride, is gearing up for large rallies and continues distributing lawn signs across Alberta. With volunteers spread across municipalities, the group remains committed to its mission of promoting national unity.

**Alberta Prosperity Project/Stay Free Alberta:**
Having worked tirelessly for years, the Alberta Prosperity Project aims to maximize voter turnout in advance polls while hosting town halls to engage communities. The group is focused on mobilizing its supporters and ensuring they actively participate in the referendum.

**Alberta’s Voice:**
Alberta’s Voice, under the leadership of Decide Campaigns’ president Stephen Carter, is striving to raise funds for an advertising campaign and target undecided voters. With a goal of achieving a 75-25 split in favor of remaining in Canada, the group plans to train volunteers and implement a captain system to boost voter turnout.

As the referendum approaches, residents are reminded that mail-in voting is an option, with special ballot packages required to be received by 5 p.m. on Oct. 16. The next 60 days will be crucial in shaping the future of Alberta, with each group working tirelessly to secure the outcome they believe is best for the province.