Jeremy Clarkson has made changes to the policies at his pub, The Farmer’s Dog, in response to high demand from customers. The Clarkson’s Farm star initially opened the pub in Oxfordshire in 2024 with a commitment to only serve British produce, which included a variety of own-brand food and drink items.

Recent developments at the pub located in the Cotswolds include the introduction of a British wine range, a departure from the previous absence of wine on the menu. The pub stated that English wine has significantly improved in quality due to factors like warmer summers and expert farming practices.

The pub proudly announced the launch of Knollbury Fort wine, emphasizing its support for British farming and highlighting the country’s ability to produce top-tier wines. This move reflects a shift in approach by Jeremy, who had previously banned ketchup but later introduced a 100% British ketchup called Condimaniac, made with ingredients sourced exclusively from British suppliers.

The decision to offer ketchup at the pub marked a significant change for Jeremy, who had initially discouraged customers from requesting the condiment. When The Farmer’s Dog first opened, Jeremy emphasized the pub’s commitment to serving British food and supporting local farmers by sourcing all ingredients from within the country.

Situated next to the Diddly Squat Farm, The Farmer’s Dog pub offers a range of products at its accompanying shop in the Cotswolds, including fresh produce, spirits, snacks, books, clothing, and unique items like the ‘This smells like my b*****s’ candle.

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